Just over one year ago, the small town of Greensburg, Kansas lost 95% of its homes and businesses in a massive tornado (photo below). But instead of giving up on the town, or trying to rebuild their past, Greensburg’s residents seized on the disaster to rebuild their town under a completely new framework: as a sustainable, “green” community.
A lot of Maine’s small towns might find a lot in common with Greensburg. It’s a rural community, with an economy that’s highly reliant on local natural resources. Greensburg had also been diminishing in size as its younger residents grew up and moved away.
In a May interview on Treehugger, the environmental news blog, Mayor Bob Dixson said that “our most valuable resource that we’ve exported is our youth. They’ve been heading elsewhere to find employment. So the question has been, ‘How do we encourage and get businesses to come and offer employment to our younger generation and keep them in the county and town?’”
The tornado, and the rebuilding opportunities it afforded, turned out to be a big part of the answer to this question. In December, the Greensburg City Council adopted a resolution that all city buildings bigger than 4000 square feet would be certified to LEED platinum green-building standards - the strictest in the industry.
In May, the City Council approved a citywide “Sustainable Comprehensive Master Plan” (image above) that envisions a small town rebuilt with walkable streets, a vibrant, mixed-use Main Street, restored prairie habitats, recreational trails, and new renewable energy development, with the goal of supplying all of the town’s electricity from local wind and solar power by 2009.
These initiatives partly reflect the inherent frugality of small-town prairie dwellers: in the same interview, Mayor Dixson points out that “in rural America we are the original recyclers and our forefathers and pioneers knew the advantages of passive solar heat… and geothermal energy as well, using it through dugouts and cellars with root crops.” Sounds a lot like frugal Mainers.
The mayor also says that “we’re all painfully aware the fossil fuel situation is one we need to wean ourselves off of because that resource has been pretty well drained.” A sentiment to which most Mainers can also relate.
The focus on greening Greensburg has brought another, less anticipated benefit: burgeoning economic development for the small town.
Aside from the tremendous activity from rebuilding, the town has also hosted film crews from movie documentaries and a television series. The attention is attracting investment and talent from all over the nation: A Californian snack food maker is helping to fund a new business incubator building, which will house 10 local businesses and also be built to LEED-platinum standards. And 22 Kansas University architecture students lived and worked in the town for nine months to design and build an arts center (pictured), another LEED-certified building powered by three wind turbines and built from materials salvaged from a World War II-era ammunition plant.
“Before the tornado, I was not going to come back. I was going to go to college, and who knows where. This community was dying,” said 15-year-old Levi Schmidt in this NPR report from December. “Now I’m definitely coming back, and I know a good majority of my friends are.”
Maine is facing its own crisis with skyrocketing energy costs and the looming winter - which, as daunting as it is, still can’t compare with what Greensburg endured. But a small town in Kansas was able to seize its crisis as a new opportunity, and is re-building itself as a vibrant city of the future. Why shouldn’t Maine aim for the same goals?